Brand Assets
Ingot Brand Asset Pack
The finishing material for a brand rollout — textures, grain, lockups.
from €49.00 View →
from €3,900.00
Brand & Visual Identity for Digital Products
An identity system built for the product, not a logo file handed to whoever builds the next surface.
Who it's for
For founders whose identity was designed once — a logo, a deck — and never extended into the actual product: inconsistent UI colour use, no real type system.
For brands that look fine on the pitch deck and fall apart in the app — an identity that can't scale to icon sets, dashboards, empty states or a marketing site without someone improvising.
The outcome: an identity system built for digital products from day one, engineered to survive contact with a real interface.
How this engagement runs
01
Identity Starter
2–3 weeks to a working mark, wordmark, core colour and type system, and an application sheet showing it across 5–6 real product surfaces.
02
Full Brand System
6 weeks to a complete identity system: mark, type, colour, imagery direction, and documented guidelines applied across product UI, marketing site and one collateral set.
03
Handover
Source files and a guideline set your team can apply without you.
What's included
Working mark and wordmark New or refined
Core colour and type system Included in Starter
Application sheet 5–6 real product surfaces
Complete identity system Mark, type, colour, imagery direction
Documented guideline set Full Brand System
Application Product UI, marketing site, one collateral set
Packages
Identity Starter
2–3 weeks
€3,900.00
- Working mark and wordmark (new or refined)
- Core colour and type system
- Application sheet across 5–6 real product surfaces
- Source files
Recommended
Full Brand System
6 weeks
€11,400.00
- Complete identity system (mark, type, colour, imagery direction)
- Documented guideline set
- Application across product UI, marketing site and one collateral set
- Source files
Brand + Product System
—
Price on request
- Combined brand and design-system engagement, scoped together, for teams building both at once
What you get back
— Source logo files (SVG/AI)
— Brand guideline document
— Applied templates
— Ownership on final payment
This discipline shows up in the shop too.
Brand & Visual Identity for Digital Products FAQ
If the logo is solid and you mainly need it extended into product UI, marketing and collateral, Identity Starter is usually enough. If the identity itself needs rebuilding, start with the Full Brand System.
Both packages include a working mark and wordmark — refined if yours is close, redesigned if it isn’t.
Yes — Ingot and Smelt are built from the same design logic this service uses; ask about adding a licence alongside your commission if you want ready-made textures or icons on day one.
A traditional identity engagement usually stops at a logo and a guidelines PDF. This service is built to plug directly into a live product — UI, dashboards, empty states, marketing site — from the start.
A working demonstration of the identity across 5–6 real surfaces you'll actually use — not just a logo on a business-card mockup.
€3,900.00